This week's story · Issue 03, written in Tehran, Saturday 31 October 2026

The price wave has left the food aisle. School fees and transport are now rising fastest.

In October, an Iranian household paid 4.4% more than in September for the same basket. Food rose 2.4% in the month; everything else rose 5.8%. The pressure has not eased. It has moved to other shelves.

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The week in numbers

Issue 03, market prices at Thursday 29 October close. The full data page is in each issue.

USD, free market (rial)2,712,000
USD, official (rial, 28 Oct)1,864,200
Prices, one month (October)+4.4%
Inflation, point-to-point (Oct)88.7%
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Issue 03 · 31 October 2026
The price wave has left the food aisle

Prices up 4.4% in a month with school fees and transport leading, car import tariffs at 100% or more, and a possible rise in fuel prices.

We are an independent research team in Tehran. The Weekly Snapshot is free: the story of the week, the news around it and a page of Iran's key numbers. When you need more, we prepare sector studies and market-entry analysis around your decision.

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Why we started

I spent years helping French companies look at Iran at Business France's Tehran office, and then eight years on the buying side of an international retailer here. Both times, the hardest part was the same: seeing the market clearly. Sarv InSight is our answer to that. We are independent, we work from Tehran, and we tell the story behind the numbers for people who need to make a decision.

Morteza Motahar, founder · More about us

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